Tom and Scientology: cunning, parlay, finesse, hegemony

June 5, 2006

The Church of Scientology is skilled at bringing public attention to itself through the cunning recruitment of celebrities such as Tom Cruise into its fold. The religious group has parlayed this finesse into extending its hegemony to include NASCAR racers, sponsoring a racing team and setting up a Dianetics Racing website.

cunning – (adjective) clever, crafty

parlay – (verb) to exploit successfully

finesse – (noun) skillful elegance or expertise

hegemony – (noun) influence or authority over others

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